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Get ready, Travelers! Genshin Impact is partnering with McDonald's in a soon-to-be-revealed collaboration. This exciting crossover was teased through a series of cryptic social media posts.
Genshin Impact x McDonald's: A Teyvat Treat
The collaboration was first hinted at by McDonald's with a playful tweet, prompting fans to interact via text message. Genshin Impact responded with a playful image of Paimon sporting a McDonald's hat, confirming the partnership.
Further fueling the anticipation, Genshin Impact's official Twitter account posted a cryptic image featuring in-game items whose initials spelled out "McDonald's." McDonald's social media profiles then updated with Genshin-themed branding, revealing a "new quest" launching September 17th.
This collaboration appears to have been in the works for some time. McDonald's even hinted at a potential partnership over a year ago, referencing Fontaine's release.
Genshin Impact boasts a successful history of collaborations, ranging from video game partnerships (like Horizon: Zero Dawn) to real-world brands (including Cadillac). Previous fast-food collaborations, such as the one with KFC in China, have yielded exclusive in-game items and merchandise.
While details remain scarce, the McDonald's collaboration hints at a broader global reach than previous partnerships, potentially extending beyond China.
The full details of this exciting collaboration will be revealed on September 17th. Could a Teyvat-themed meal be on the menu? Stay tuned to find out!
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