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NetEase Games is committed to keeping Marvel Rivals fresh and engaging through regular updates. The development team plans to release updates approximately every six weeks, introducing two new heroes each quarter. This ensures a constant stream of new content to entice players back to the game.
Game director Guangyun Chen revealed in an interview that each season's update is divided into two parts: one new hero in the first half, and another in the second.
This approach maintains player and audience interest. Beyond new heroes, Marvel Rivals will also feature updates including new maps, storylines, and objectives. Previously announced characters include Blade (currently unavailable) and Ultron (revealed through leaks), with the recent announcement of the full Fantastic Four team.
According to GameLook, a Chinese publication, the game has generated approximately $100 million globally, with a significant portion originating from the Chinese market. This marks a substantial move into the gaming industry for Marvel, a long-standing powerhouse in film.
Marvel Rivals successfully filled a void in the hero-shooter genre, following the less-than-stellar reception of Square Enix's Avengers. NetEase delivered a high-quality heroic shooter boasting an impressive roster of characters, receiving positive reviews upon its initial release.
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