Investing in a TV is a big decision, as it's one of the most frequently used appliances in your home. You don't want to settle for a cheap screen with poor picture quality and a short lifespan just to save a few dollars. Instead, focus on finding the best TV for your gaming and streaming needs at the best possible price. Fortunately, TV deals are available year-round, meaning you don't have to pay full price if you know when to look.
While Black Friday and Cyber Monday are known for significant discounts, other times offer substantial savings on top-tier gaming TVs and high-quality 4K TVs. The weeks leading up to the Super Bowl, for example, often feature attractive deals. This coincides with manufacturers releasing new spring models, creating a window of opportunity to snag deals on slightly older, yet still excellent, TVs. Of course, other sales events like holiday weekends and Amazon Prime Day also present buying opportunities.
AnswerSee ResultsBest Times to Buy a TV ----------------------Black Friday and Cyber Monday

Black Friday, traditionally an in-store event, still offers incredible deals, but inventory is limited, requiring early arrival. Online shopping on Cyber Monday offers similar deals from retailers like Amazon, Best Buy, and Walmart. Amazon's Cyber Monday sales often mirror their Prime Day event, offering limited-time deals with limited stock.
Before the Super Bowl
Following the holiday rush, the weeks leading up to the Super Bowl (around mid-January to early February) often see great TV deals, particularly on larger screen sizes. Older models typically see deeper discounts first, but deals on newer TVs are also available. Early January also sees new model announcements at CES, prompting retailers to clear out older stock.
Springtime
Spring (March through Memorial Day) is when many manufacturers release their latest models. This often means deals on previous year's models as retailers make room for new inventory. The differences between successive models are often minimal, so purchasing a slightly older model can be a cost-effective strategy.
Amazon Prime Day

Holiday Weekends
Long holiday weekends (President's Day, Memorial Day, Fourth of July, Labor Day) often feature sales, though discounts may be less substantial than during major sales events. Selection is also typically more limited. Presidents' Day sales, for example, often present good opportunities.

Best Buy Presidents' Day Sale
TV Release Cycles Matter

TV Brands With New Products

- Samsung: Focus on higher-end models with minor upgrades from previous years, emphasizing brightness and gaming features.
- LG: OLED evo TVs with AI features, upgraded "Brightness Booster Ultimate" technology, and the G5 gaming TV with a 4K 165Hz variable refresh rate.
- Hisense: Higher-end ULED models with 144Hz refresh rates and a large 136" MicroLED TV.
- Vizio: Minor improvements to existing models, removal of the P-series.
- TCL: Significant changes to their lineup in 2024, with new Mini LED TVs like the QM6K announced at CES 2025.
- Roku: Expanded their own Roku TV lineup with various models ranging from 24 to 75 inches, focusing on streaming capabilities.
Top Budget TVs You Can Buy Now

Hisense 65U6N

TCL 55Q750G
