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Zenless Zone Zero's 1.4 update, featuring the alluring new S-rank heroine Hoshimi Miyabi, has yielded remarkable results. MiHoYo's (HoYoverse) latest banner has not only boosted revenue, but catapulted the game to unprecedented heights. AppMagic data reveals a staggering 22-fold increase in daily revenue following the update's release. On December 18th, the game raked in approximately $6.06 million, a dramatic surge from the previous day's $275.9k. The popularity of Miyabi, a member of the 'Section 6' faction, clearly drove this significant increase in player spending.
Prior to the update's launch, reviewers predicted Zenless Zone Zero's potential for widespread success, citing its compelling gameplay and responsive development team. The game's engaging storyline, enhanced by diverse side activities between missions, and its memorable characters with vibrant dialogue, have all contributed to its positive reception.
The substantial revenue increase now serves as concrete evidence of the update's success.
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