Gordon Ramsay, the renowned chef, is the latest celebrity to join Supercell's roster of collaborations. He'll be featured in Hay Day, starting today, showcasing a surprisingly calm demeanor.
Ramsay steps into the shoes of the absent Greg, introducing new in-game events and features. Supercell's previous collaboration with Erling Haaland seemingly paved the way for these celebrity partnerships, though Ramsay's involvement is a particularly unexpected and exciting addition.
The game will feature humorous trailers highlighting Ramsay's newfound tranquility, even including an apology to past Hell's Kitchen contestants. He'll be available until the 24th, bringing a range of new content to celebrate his arrival.
New In-Game Content While the usually fiery chef's calm persona is a refreshing change, this isn't Ramsay's first foray into mobile gaming. He has previously released mobile games based on his TV shows. This collaboration further emphasizes Supercell's increasing focus on real-world celebrity partnerships.
This strategy is particularly interesting given Supercell's generally older player base. The inclusion of recognizable celebrities likely aims to broaden the game's appeal to a wider audience.
New to Hay Day? Check out our Hay Day tips and tricks guide for a comprehensive introduction to gameplay mechanics and strategies!